David Pogue, on his new blog at Substack:
When the iPhone was about to go on sale in 2007, a thousand people
lined up around the block at New York City’s Apple Store.I’d written a parody of “My Way,” with the crazy idea of filming a
music video with the participation of people standing in that
line. It was a total blast; everyone in line was game. I edited
the results together and uploaded it — and for six hours, ladies
and gentlemen, it was the most watched video on YouTube. (It’s
still there.)Anyway. That night, I got a call from Jobs’s assistant. “I have
Steve on the line,” she said. “Can you take the call?”I was out to dinner with my family, but I said yes.
“David?” Jobs said when he came on the line. “I saw that song
video you posted today.”Oh GREAT, I thought. I steeled myself for another epic reaming
by the CEO of Apple.“I just wanted to say, it was the funniest fucking thing I’ve ever
seen,” he said.
