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IMAX and Apple Collaborate to Screen F1 Races Live in Theaters

Lydia Mee, reporting for Motorsport:

IMAX has announced that a select number of races will be shown
live in IMAX locations across the United States in 2026. The new
fan viewing experience is part of a collaboration with Apple TV,
which has taken over the broadcasting rights for the championship
in the US on a multi-year deal from 2026.

“F1 is a rapidly growing force in sports and culture in the US,
and by bringing F1 on Apple TV live to IMAX theatres nationwide,
we’re delivering the energy and excitement to even more screens in
a truly immersive way,” said Oliver Schusser, Apple’s vice
president of music, sports, and Beats.

You know what would add even more screens in an immersive way? If Vision Pro users had access to the same live screenings on virtual IMAX screens.

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